Royal Lamb × Coach Key

You’re in the right place.

You were referred to me through Royal Lamb for coaching and behavior change. I’m LaKeysha Cobbs-Hayes, though most people call me Coach Key. Here’s everything you need to get started.

LaKeysha Cobbs-Hayes, MAT, BCBA · Behavior Change Strategist

Royal Lamb portrait

Coach Key portrait for Royal Lamb clients. Warm, approachable, seated.

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What we’ll work on

Coaching and behavior change. Specifically, the distance between what you already know and what you consistently do.

  • Follow-through

    The thing you decided months ago and still haven't done. We find out why, then build around it.

  • Career and professional moves

    Transitions, promotion readiness, authority, difficult professional decisions.

  • Business and leadership

    Systems, delegation, accountability, difficult conversations, moving from operator to owner.

  • Boundaries and capacity

    Overwhelm, priorities, protecting the time your actual life needs.

  • Identity and transition

    Who you are becoming, and what makes the change stick when it stops feeling like you.

What this is, and what it isn’t

This is coaching and behavior change.

Strategic, practical, and focused on what you actually do next.

This is not therapy or clinical treatment.

I do not diagnose or treat any condition. If what you’re carrying needs clinical care, I will say so early, and Royal Lamb has licensed clinicians for exactly that.

I do not coordinate with your clinician.

If you are working with someone else at Royal Lamb, that stays separate unless you ask for it in writing and sign a release.

I hold a certification, not a clinical license for this work.

I am a Board Certified Behavior Analyst, a certification issued by the Behavior Analyst Certification Board. The coaching I provide is not behavior-analytic services and is not delivered under that certification.

How this works

  1. Complete the intake

    The questionnaire below. Ten minutes. It means our first session starts on the actual problem instead of background.

  2. Book your first session

    You'll get a booking link by email once your intake is in.

  3. We find the Gap

    First session is diagnostic. We work out what is actually interfering, not what you assume is.

  4. You go do something

    Every session ends with one specific action. Then we look at what happened.

Start here

Everything you tell me here is confidential. Takes about ten minutes.

Step 1 of 4 · About you

About you

So I know your time zone.

Before we talk

  • Take Find Your Gap™. Twelve minutes, free. It means we start already knowing what we’re working on. Take the assessment →
  • Bring the real version. Not the tidy one. You do not need to have it figured out or well phrased.
  • Somewhere you can talk. Sessions are virtual. A door that closes helps more than good wifi.

Coach Key is an independent professional providing coaching and behavior change services through Royal Lamb. Services are billed by Royal Lamb, and Coach Key is compensated through that arrangement. Coaching and behavior change services are educational and strategic in nature, are not behavior-analytic or clinical services, and are not psychological, medical, or therapeutic treatment or a substitute for care from a licensed professional.